Hi,

Meet Reanette Etzler

The Strategic HR Coach

I'm Reanette Etzler, and I've spent three decades rebuilding broken HR functions across every industry you can imagine—retail, manufacturing, public sector, nonprofits, restaurants, and consulting. I'm also a former elected Vice Mayor, an SPHR and SHRM-SCP, and a John Maxwell certified coach, trainer, and speaker.

But titles don't tell the whole story.

I got into HR because I care about people—but I stayed in it because I refused to accept that HR's only role was enforcing policies and writing tickets for bad behavior. Too many HR professionals are stuck being organizational cops when they should be strategic partners driving business results. That gap—between what HR is and what HR could be—is what I've dedicated my career to closing.

The HR Hangover Concept

The HR Hangover is real. It's that daily headache that comes from:

  • Systems that don't function properly

  • HR professionals who don't understand strategy

  • Organizations that treat HR like ticket writers and hall monitors

  • A culture of saying "no" instead of creating "yes"

  • Being stuck in transactional mode when you're capable of transformational impact

I've lived it. I've cured it. And now I help other HR professionals do the same.

You suffering from an HR Hangover?

Take the Free HR Assessment

Determine if you are suffering from the HR Hangover by taking this quick Free HR Assessment now.

My Mission: Curing HR Hangovers Everywhere

Here's what I believe: HR professionals are some of the smartest, most capable business leaders I know. The problem isn't your talent - it's that nobody taught you how to think and speak strategically in language that executives understand.

  • Moving from reactive to proactive

  • Speaking the language of business outcomes, not just HR metrics

  • Building strategic thinking capabilities across organizations

  • Leveraging technology (including AI) to free HR from administrative quicksand

  • Creating employee experiences that drive competitive advantage

  • Developing leaders who actually lead

The IMPACT Model (Integrate, Measure, Partnership, Align, Create, Transform) is the framework I use to make this transformation real—not theoretical.

Ready to Start Your Transformation?

If you're tired of the HR Hangover

If you're ready to speak business language that executives understand

If you want to prove HR's strategic value with AI-powered results

If you're done being the policy police and ready to be a profit driver

Let's talk. Because the HR profession needs more strategic leaders, your organization needs your strategic thinking, and you deserve to feel energized and valued in your role.

Your transformation starts with a discovery call.

Copyrights 202X |The Strategic HR Coach™ | Terms & Conditions